In 2016, three brothers—Trevor, Austin, and Luke Zacny—turned a lighthearted joke into a thriving brand: SHITI Coolers. What started as a parody of high-priced cooler brands has since become a successful business, offering affordable, durable, and party-ready coolers.
Since we couldn't afford the REAL Toby Keith...we got an impersonator. We decided to pull a prank on the infield into tricking people into thinking they actually meet Toby Keith. These were their reactions.
Introducing: The Koolaroo! Watch as the SHITI Coolers guys dive balls deep Under The Lid with this legendary cooler that your Grandfather used to pick up your Gam Gam! This isn't just any cooler.... Its The KOOLAROO!